• Automatic Social Posting, Auto Renew, Etsy Sale Events, Inventory Control and More. Start Boosting Your Sales Today.

Create a Sale on Etsy

There are basically two options for creating a sale on Etsy. You can either use Etsy's built-in mechanism for setting your items on sale or you can use our system to discount your items.

The benefits of setting a sale through EtsyMarketingTool is that in addition to marking down your item prices, you can add a sticker or a banner, to highlight the fact that you are running a sale.

Setting up a sale event is not a guarantee to win many more sales. However, it is definitely something you should consider during high-holidays, on weekends and every once in a while.

We offer our own stickers and sale banners, but you can upload your own as well. Uploaded stickers/banners must be in PNG format with transparent background. You can also set the position of the sticker/banner your main image (you can choose between few pre-defined placements).

Our Sale Manager feature is a robust and easy-to-use tool. It is offered to all our members, whether they are on their trial period or paying members.

Here are few of the pre-defined stickers you can use:


Here you can learn how to set up and manage your sticker/sale events, what options are available for you and how discounted items look like.

Few things to know about our sticker/sale events:

  • Running a sale event or adding a sticker does not increase your Etsy bill.
  • Sticker/sale events can be scheduled in advance to any future date.
  • You can choose what shop sections and/or specific items to include in the sticker/sale event.
  • You can choose what items to exclude.
  • You can choose what call-to-action sticker/banner to add to your main image. There are few options to choose from.
  • You can choose where the sticker/banner will be positioned on the image.
  • You can stop a sticker/sale event once it is active. Our system will then start reverting the items to their original state.
  • Stopped events can be restarted.
  • You can extend the duration of these events, even after they started.
  • You can request to receive an email alert (or text message) when an event starts/stops.

An example for managing a sticker/sale event

  • schedule your renew

Your Discounted Items

  • The price of items that participate in a sale event is reduced based on the discount you have set. If you have decided to add a call-to-action sticker/banner, it will be added at the position you chose, and will also help distinguish your items from other search results.

    You can choose where the banner will be positioned on the image: above image, on-top, middle, 3/4 down or bottom.

    etsy on sale

    The item detail page would look like this:

    etsy on sale